Making a sign spinner campaign a hit is not only about how the spinner moves your signs and how they interact with the people. In fact, the design and layout of your signs plays a major role in getting fruitful exposure and increased sales. While creating the campaigns, you must consider the following things to make sure you design great sign spinner ads.
Design According To The Location of Advertising
If you have a clear idea of the place where you plan to use the human billboards, you can work out a great design for your ads. Determine whether they are meant for the streets, the sidewalk, or the parks. Apart from that, it is important to be aware of the probable distance between the signage and the people to plan the size of the text and other elements accordingly.
Include Only Important Information
Remember you are opting for spinner signs to let people know about something you have got to offer, and not because you want them to learn the intricate details of your brand. All you have to do to get noticed is keep things simple and mention only the important information to grab the attention of prospects.
Utilize Fonts and Styles
Why keep things mundane when you have a whole lot of options to customize your content – a broad spectrum of fonts, text styles, and sizes. Taking your message as the key to determining the font and it’s look, you can play with the different text properties and finally, settle on the one that showcases the message exactly like you intend to deliver it.
Use Simple Layouts And Clear Words
Signs that are full of text and sport complicated layouts are least likely to catch the attention of the passerby, whereas ads that go for a smart utilization of empty places are quite catchy. Place the words at proper distances and use a crisp language to deliver your message. Negative space is a thing that needs to be a part of your designs in order to keep things simple and allow the content to stand out with impact.
Use Vivid and Bold Color Schemes
The color scheme of your signs plays a major role in highlighting the important sections of the content. The key is to bring out a good contrast of colors and use vibrant shades that can also compliment the locations where they are put to use. Signs that are meant to be advertised in a variety of spots must flaunt a versatile and subtle color scheme.